Selling holographic art: an analysis of past, present, and future markets

Gary A. Zellerbach

doi:10.1117/12.57817

1 January 1992 Selling holographic art: an analysis of past, present, and future markets

Gary A. Zellerbach

Proceedings Volume 1600, Intl Symp on Display Holography; (1992) https://doi.org/10.1117/12.57817
Event: International Symposium on Display Holography, 1991, Lake Forest, IL, United States

Abstract

The author owned and operated a holographic art gallery from 1979 to 1990. He discusses his early difficulties selling enough holographic art to survive, and he analyzes the underlying causes. As the years progressed and sales of holographic art increased, the author theorizes on the reasons for the improvements in the market. While considering in detail global topics such as public awareness of the medium and the nature and quality of the art itself, attention is also focused on specific yet important issues such as the availability of new light sources for home illumination. Looking towards the future, comments address how holographic art must continue to change and adapt in order to gain greater respect and acceptance as a valid form of artistic expression. Finally, the long term outlook for sales of holographic art is discussed and analyzed.

Citation Download Citation

Gary A. Zellerbach "Selling holographic art: an analysis of past, present, and future markets", Proc. SPIE 1600, Intl Symp on Display Holography, (1 January 1992); https://doi.org/10.1117/12.57817

ACCESS THE FULL ARTICLE

INSTITUTIONAL
Select your institution to access the SPIE Digital Library.

SELECT YOUR INSTITUTION

PERSONAL
Sign in with your SPIE account to access your personal subscriptions or to use specific features such as save to my library, sign up for alerts, save searches, etc.

PERSONAL SIGN IN

No SPIE Account? Create one

PURCHASE THIS CONTENT

SUBSCRIBE TO DIGITAL LIBRARY

50 downloads per 1-year subscription

Members: $195

Non-members: $335 ADD TO CART

25 downloads per 1 - year subscription

Members: $145

Non-members: $250 ADD TO CART

PURCHASE SINGLE ARTICLE

Includes PDF, HTML & Video, when available